General Article
June 16, 2005
Redesigned Web site launches end of June
Easier navigation, enhanced content, new look among updated features
Consistent navigation behavior and a design in line with the new branding strategy are among the user-friendly changes to the Center's Web site.
Image courtesy of Internet Services |
As the influence of the Internet has grown, so has the importance of an organization's Web site. Millions of people now turn to the Internet as one of their primary information sources. In this environment, Web sites are among the most prominent public faces of an organization.
To keep pace with the evolving online world, the Internet Services Department will launch the Center's redesigned Web site at the end of June. The new site will include improved navigation and updated design to fit with the Center's new branding strategy.
"Through features like more consistent navigation behavior throughout the site and information and graphics geared for a lay audience, the new Web site will provide a significantly improved user experience for everyone," said Ann Marie Clark, director of Library and Internet Services. "Center faculty and staff will find easier access to the intranet pages and 'check e-mail' function and more prominent search capability. Potential patients, donors and other visitors will find much more scientific content written in lay terms and research information on specific diseases."
Key features of the new Web site include:
- Consistent content organization through five navigation channels.
- Intranet site link (formerly "Departments and Resources") at the top of each page.
- "Check e-mail" function and staff directory link at the top of each page.
- Search function readily available.
- Representation of our new logo, tagline, images and messaging reflecting the Center's new branding strategy.
- New section called "Our Research," describing our science in lay terms. Includes a description of research initiatives and in-depth look at research on specific diseases.
- More content focused on promoting the Center — from our past research accomplishments and future plans to awards for the facilities and campus.
- New video available on the home page.
- "Donate Now" link available on every page.
See the diagrams of the home page and a sample inside page for a preview of how the site will look. To learn more, contact Senior Web Producers Ann Reynolds at (20) 667-6968 or areynold@fhcrc.org or Laura Haroldson at (206) 667-7263 or lharolds@fhcrc.org.
